Why are social media platforms crucial?

Brands need to understand how customers utilise social media in order to connect with their target demographic. They must invest money in creating a presence on the big social media platforms where billions of people are active every day. Sales rise and brand loyalty rises when social media marketing’s potential is appreciated.

Describe SEO.

The practice of applying online and offsite strategies to improve a website’s visibility in search engine results is known as search engine optimization (SEO). The number and quality of traffic to a site rises when it is done well.